Re-Design
Solution for Jodie's Kitchen:
- Added full color to the logo & line, while retaining flavor differentiation
- Designed new color-coded labels for additional flavors and smaller size packages to sell at lower price point
- Cleaned up & reproportioned the existing art
- Managed all the printing. Set up the art so that all the labels could print together, saving money
The artwork with the die vinals show a gift tote and a counter top display. The purpose is to package two bottles together and encourage consumers to buy more or give the product as a gift. The counter display holds the product for impuse purchase.
